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The TCC Archive

Content from our earlier years.

Case studies, ideas, and press coverage from outside our current B2B SaaS focus. Useful reading for curious founders.

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how MRF set an example in influencer marketing

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Manasi Shah
July 23, 2026

How MRF Set an Example of Influencer Marketing?

Before we move on to influencer marketing, it is important to know that Madras Rubber Factory (MRF) is a tyre company...

How to choose your influencer marketing management platform?

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Mehul Fanawala
December 5, 2025

How to Choose an Influencer Marketing Management Platform That Scales With You

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Mehul Fanawala
June 18, 2025

The Omnichannel Trap: How Inconsistent Product Data Undermines Brand Trust

how to fix CRM MAP data sync issues

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Manasi Shah
June 3, 2025

Fix CRM-Marketing Automation Platform Sync Issues: Stop Losing Revenue to Data Problems

Best Skype alternatives for internal and client communication

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Mehul Fanawala
March 7, 2025

Skype Alternatives: The Best Tools for Seamless Client & Team Collaboration

How to Build a successful AI startup?

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Mehul Fanawala
February 19, 2025

Building a Successful AI Startup: From Idea to Market

How to implement AI powered business strategy

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Mehul Fanawala
February 6, 2025

The Future: How to Build an AI-powered Business Strategy

why build a microsaas in your startup

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Mehul Fanawala
December 24, 2024

Why MicroSaaS is the Smart Startup Choice in 2025

SaaS 2.0 - what does service as a software mean

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Mehul Fanawala
December 6, 2024

SaaS 2.0: The Rise of Service as a Software

Fractionals vs Consultants

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Mehul Fanawala
November 5, 2024

Fractional Leaders vs Consultants: Don’t Hire Until You Read This!

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